Want to Make Money Blogging? Here’s How

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Make Money BloggingIf you’re a personal finance blogger then you were either at FinCon a few weeks ago or you’ve been reading the many number of reviews of others’ time in New Orleans.

I’ll spare you a full recap of my time there. In short, I had a great time. It was part pleasure as my wife came along and we got some kiddo free time, part social as I was looking forward to reconnecting with others I had met the year prior and meeting others I had not, and part networking as I was there to hustle for my blogs and advertising business. Simply put, it was four packed days of having fun while growing our business. You might be asking yourself what this has to do with trying to make money blogging, and that would be a fair question. If you hear me out then you’ll see exactly how they connect.

Hustling is How You Make Money Blogging

As Grayson wrote this summer, making money blogging comes down to one thing – a ton of work. Truth be told, I’m over simplifying it some but overall it comes down to hustling.

I’m confident that’s part of the reason why so many bloggers quit in the amount of time they do as they expect to start a blog and magically experience buckets of cash falling into their laps overnight. If that were the case then everyone would be doing it and we’d all be rolling in cash. While it might not be easy, that doesn’t mean for one second that you can’t make money blogging.

Part of what I enjoy about FinCon is that you get to rub elbows with many in the personal finance blogging world. What you begin to see is that many of them are making a living, nay a killing, online. Amongst those I’ve either spoken with directly or heard give presentations, there is one constant that rings throughout – they’re hustling. They’re trying new things, old things and outside the box things to grow their blog, brand, business, etc. The point is they’re hustling morning noon and night.

Diversity is the Name of the Game

If hustling is evident in those making a living online the other predominant thing is diversity. I’ve spoken before about diversity in making money from affiliate marketing and investing in the stock market. Both are vital if you want to make money blogging.

Diversity sounds great and all, but you might be wondering how you can implement diversity while trying to make money blogging. The key is to expand your vision. Once you do that you see there are many ways to make money online, such as:

  • Affiliate marketing
  • Freelance writing
  • Consulting/coaching
  • Speaking engagements
  • Writing a book
  • Selling your own course(s)
  • Brand ambassador
  • Owning multiple websites
  • Offering different services

I know there are other ways to make money blogging, and these only scratch the surface. The point is to give you an idea to start with so you can broaden your scope beyond just the words on your site. The other point is that many of the successful bloggers out there are generally not relying on one sole source of revenue but they’ve created multiple streams of income in order to create as many legs to their stool they can.

What Does This Mean For Us?

The final thing I’ve come to learn in my interactions with other bloggers at FinCon is that they have a unique voice and they enjoy what they do. I don’t know exactly how many personal finance blogs there are, but I’m confident it’s a massive number. It can be extremely difficult, to put it lightly, to stand out amongst the crowd. Those who do have created a unique voice or brand that allows them to stand out from the crowd.

There is also something to be said of enjoying what you do. I enjoy blogging, but if I didn’t then I can see how it’d be a challenge to continue along for the long-term. That said, burnout is inevitable at times and it’s important to enjoy what you’re doing. I know it can be a challenge to balance that along with being unique and the hustling, though it can be done.

If you want to make money blogging it can be done. There are many doing it, and quite well, but if that’s something you want to do then be willing to put in the work and have a broad portfolio in order to really gain traction.


*Related: If you’re looking for help with learning how to monetize your site, or simply wanting help in taking your blog to the next level then sign up for my blog coaching services to see how I can help you achieve your blogging goals.


Do you make money blogging? What is the one thing that surprised you with relation to blogging when you first started? If you went to FinCon, what did you enjoy most about it?



Photo courtesy of: 401kcalculator.org

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  1. I have not made any money on my blog from an affiliate marketing perspective; however, my blog has made me money by helping to enhance my brand and through freelance writing opportunities. I get emails all the time asking me to write for other sources and it’s only because I have a blog. I tell people it’s the best online resume you can have.
    Shannon @ Financially Blonde recently posted…Music Mondays – Down to the BasementMy Profile

  2. Hi John, I agree and I had read in one article that it’s better to own a multiple websites rather than with one website only, it would be a great source of income. Btw, I love all your FinCon post updates and your pictures!
    Clarisse recently posted…Side hustle ideas, part 7My Profile

  3. I don’t currently make money blogging, but I honestly didn’t realise how many different things to in relation to earning money online 🙂 I hope to one day, but I’m taking my time and hopefully learning lots along the way before I make the move to making money online. Perhaps in the new year!
    Nicola recently posted…10 Ways To Know You’re A Frugal PersonMy Profile

  4. I’d love to someday make money with my blog. For now I am just trying out things and see where I can get results. More importantly though is that you first need to grow an audience and establish trust as being a good source and so that is my main focus.

  5. Blogging is hard work. It is also 24/7 work, especially in the beginning. I just (re)started my blog after a four year hiatus and it is like starting over. I work probably 6-7 hours a day and am not seeing a penny. However, money should not be the point. You can defiantly tell the bloggers that blog because they love it (and money is an awesome bonus) and those that just want the money. Some blogs are so heavily filled with ads that I run away in terror and never return, even though they might have some great information there.
    Sarah recently posted…Packers vs. Patriots Door WreathMy Profile

  6. John and Grayson — so nice meeting you at FinCon, even if it was briefly. I think there are two ways to make money blogging: one through an advertising/marketing route or via a goods/services model. My blog has led me to the latter, which I love! I enjoy freelance writing, side hustle coaching, commenting and editing. However, I have made a little money from ads on my blog — probably enough to cover hosting and domain.

    I loved FinCon as I could meet people face-to-face which I think is hugely important. I have so many new connections, it’s great!
    Melanie @ Dear Debt recently posted…Thoughts on WorkMy Profile

    • You can earn money with less traffic, but you just have to know how to monetize it. If you have 100,000+ per month, then you should easily be able to earn good money.

  7. I am just getting into personal finance blogging. I’ve been a freelance writer for over 2 years and majored in finance in college, so blogging is definitely a way for me to combine my passions. And yes – I absolutely plan on making an income from this!! I’m only two weeks in, but I hope to start making money within 6 months. Can’t wait to follow along your blog!!

  8. Greetings all the way from Malaysia! Yeah, I have not made any money on my blog from an affiliate marketing perspective too; what I see is people come, read the articles, post a comment or two and click on a few google adsense ads and leave. However, I am hoping my blog will enhance my name and help me in a stock-broking career later.


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